Leadership coaching & executive coaching | Ignite Business Leadership
Bruce is an experienced leadership coach and executive coach. His proprietary leadership development and training help leaders and business owners in the private and public sectors.
Fortifying impact-driven business owners, leaders, and their teams to Lead Better, Live Bigger.
Transformational leadership coaching and training that facilitates breakthroughs in thinking and mindset to create enhanced levels of resilience, creativity, intelligence, and flow. 

Led by industry expert Bruce Ross, programmes are designed for leaders and teams wanting new energy, effectiveness, and impact – at work, at home, and beyond.
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Leaders deal in energy. This is a fundamental truth most leadership development neglects. A leader’s job is to give energy – and focus the energy of their team. With high energy, you can think clearly, take decisive action, recover rapidly, be unshakeable. With high energy, you can lead in all areas of your life. You’re at your best.

To sustain these levels, you need Energy Intelligence™, a transformational, science-backed framework that
Transformational
leadership coaching

  • plugs energy leakage,
  • supercharges your energy reserves, and
  • reconnects you with your optimal high-energy self.
My unique leadership coaching programmes show you how to achieve and sustain higher energy levels; you enjoy less friction and more flow in leadership and life.
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The culture of an organisation reflects the development level of its leaders. 

The typical approach to leadership development is horizontal – simply training knowledge, skills and capabilities. I liken this to downloading an app. 

But really, for today’s challenges, you need a leadership operating system upgrade: Vertical development
Leadership team 
training 2.0

Vertical development is a mindset upgrade and reboot. A transformational process that produces higher levels of emotional and cognitive ability, unlocking resilience and enabling the leadership team to confidently navigate uncertainty, change and complexity.

It’s a real game-changer. Welcome to leadership team training 2.0.

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Impact-driven and visionary leaders and business owners understand that achieving and sustaining the next level of success requires considerable personal transformation. 

However, recognising the need and knowing how (the method) are two very different things 

You must truly understand the mechanics of transformation to break through blockages and consistently perform at your highest level. 
Speaking & keynote presentations.

These next-level skills are the focus of my leadership presentations.

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​​Work with Bruce Ross.

Bruce helps business owners, senior leaders and people with high potential navigate growth and create positive change in themselves and their teams. 

The potent neuroscience techniques he teaches are easy to learn and highly effective. He blends positive psychology, flow science, and spiritual wisdom to meet pragmatic demands for transformation and immediate impact. 

He helps leaders see their blind spots and expand their vision, eliminate stress and overwhelm, and free themselves from negative mind biases. 

Bruce has been at the forefront of this subject for over 20 years, creating and delivering MBA-level leadership development programmes. 
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Testimonial

‘Talk about removing barriers. I’m now actively pursuing what Brent 2.0, and even Brent 3.0, looks like. And the process was surprising fast and easy.’

—Brent Whibley, CEO.

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Massive improvement in staff satisfaction levels. Over 18 months, we went from languishing at 162nd (out of 188 branches globally) to 2nd. Staff hated to leave.

- Ian Mills Managing Director

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Bruce dovetailed his guidance for exactly what I needed and when I needed it. Highly personalised.’

—David Grindle, Chairman & Director

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Client Success Stories

Read personal accounts from a selection of my clients to find out how they have become the leaders, innovators, partners, and parents they dreamed to be.  
​ 
All stories have been published with permission. 
Better chairperson, a better leader, better parent … a better human being.
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Business growth. Calm confidence as a parent.
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Massive confidence, happiness, and commissions boost.
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National Thought Leadership.
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Stress reduction. More quality family time.
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Fuller version of myself. Stronger leadership.
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Stress from 9/10 to 3/10. Productivity up 70%.
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Staff satisfaction rose from 62nd /88 branches to 2nd /88, in just 15 months.
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Our thinking controls our success, so it is critical to remove mindset blocks to LEAD better and LIVE bigger. My work is focused on helping you create an unshakeable mindset.
Articles
Achieving Your ‘Impossible’ – the three essentials
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Emergent Leadership: How to Thrive in Chaos
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Fighting your Demons: How to Combat Distraction and Find Focus
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Learn about accelerating leadership and team performance
Speak with us today about leadership development, leadership coaching, and team training
Contact Us Let's Talk
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Suite 106, The Zone, 23 Edwin Street, Mount Eden, Auckland, 1024  
enquiries@ignitebusinessleadership.co 
0800 548 900
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